![]() Let’s start with a classical rhetorical strategy. Know that the people who try to persuade you-from telemarketers to politicians-usually have these tools at hand. Imagine that these are tools in your toolbox and that you want to know how each is effectively used. In this section we will briefly discuss the classic form of an argument, a more modern interpretation, and finally seven basic arguments you may choose to use. Contribute to your credibility by building sound arguments and using strategic arguments with skill and planning. ![]() Your audience will expect you to treat them with respect, and to present your argument in a way that does not make them defensive. You will want to give your audience every reason to perceive you as ethical and trustworthy. Instead, when you make an argument in your writing, you will want to present your position with logical points, supporting each point with appropriate sources. They get defensive, try to prove their own points, and fail to listen to each other.īut this should not be what happens in written argument. ![]() It sometimes appears that way because people resort to fallacious arguments or false statements, or they simply do not treat each other with respect. When people argue, they are engaged in conflict and it’s usually not pretty.
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